What you should not do. . . (spamming the search engines)
There are several things, considered "spamming", that you can do
to try to get your page listed higher on a search engine results
page. Basically, you should never try to trick a search engine in
any way, or you risk being blacklisted by them. Since the majority
of your traffic will come
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from search engines the risk far outweighs
the benefits in the long run. Below is a list of the more common
things we recommend that you never do when trying to achieve better
listings.
Do not:
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List keywords anywhere except in your keywords
meta tag. By "list" we mean something like - keyword 1,
keyword 2, keyword 3, keyword 4, etc. There are very few
legitimate reasons that a list of keywords would actually appear
on a web page or within the page's HTML code and the search
engines know this. While you may have a legitimate reason for
doing this we would recommend avoiding it so that you do not risk
being penalized by the search engines.
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Use the same color text on your page as the page's
background color. This has often been used to keyword stuff a web
page. Search engines can detect this and view it as spam.
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Use multiple instances of the same tag. For
example, using more than one title tag. Search engines can detect
this and view it as spam.
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Submit identical pages. For example, do not
duplicate a page of your site, give the copies different
file names, and submit each one. Search engines can detect this
and view it as spam.
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Submit the same page to any engine more than once
within 24hrs.
-
Use any keywords in your keywords meta tag that do
not directly relate to the content of your page.
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